Content rules.

Walkpact only works if every pact is true. These rules keep it that way, for pledgers and for the companies on the other side.

  1. 01
    Companies and issues only

    Pacts are about what a company does. Never name, target or picture a private person, employee or executive.

  2. 02
    Facts need sources

    Every fact links to where it comes from: the company's own pages or emails, a government or court record, or a major news outlet. Social posts and blogs can't be the only source.

  3. 03
    Quote the line that proves it

    Each fact includes the exact sentence from its source. Reviewers check the fact against that line. If it doesn't match, the pact goes back for changes.

  4. 04
    Say what happened, not what it means

    “Raised Premium to $15.99” is a fact. “Scammed its users” is an accusation. Words like fraud, scam, illegal or stealing are only allowed when a court or regulator said it, with that record as the source.

  5. 05
    Opinions belong in the ask

    What you want changed is yours to say however you like, as long as it's about the company's actions.

  6. 06
    No targeting groups of people

    No pacts aimed at a country, religion, ethnicity or any other group of people. Walkpact is for holding companies to account.

  7. 07
    Proof stays private

    Screenshots people upload to prove they walked are seen only by Walkpact reviewers. Cover personal details if you like.

How a pact is checked

Every pact is reviewed before it goes live. Each fact is matched against the quoted line in its source, and the source page is archived so the evidence stays even if it changes later.

For companies

A verified company account can post a public response on any pact about it.

Names and logos

Walkpact is independent and not affiliated with, endorsed by or sponsored by any company on it. Company names and logos belong to their owners and are shown only to identify the company a pact is about. Share images never use company logos.

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